INOU (Update: 7/1)

Stylish Used and Vintage Clothing on Pal Street
[updated July 2026]

With the concept of “vintage that blends into everyday life,” Inou offers a unique selection unconstrained by specific eras or styles. Rather than focusing on categories, the shop curates pieces that let customers enjoy what they want to wear right now, bringing vintage fashion into everyday wardrobes.

Every item in the store is personally hand-picked by the owner, who travels to the United States to carefully select each piece. While keeping current trends in mind, she chooses clothing that is both stylish and easy to incorporate into daily life.

The customer base is slightly female-oriented, with a ratio of approximately 40% men and 60% women. Through Instagram, the shop not only introduces new arrivals but also shares styling suggestions to help customers imagine how to wear each item. As a result, Inou has gained support from both newcomers to vintage fashion and long-time fashion enthusiasts.

The brand also operates sister stores, including ROIR, a menswear-focused shop, and Anthony, which carries both men’s and women’s clothing. While each store has its own distinct character, all three continue to contribute to and celebrate Koenji’s vibrant vintage fashion culture.

ACCESS

writer: Alani
photographer: Kasamine